This site is funded by advertising. That makes it reasonable for you to ask who writes it, how claims are checked and what the advertiser can and cannot influence. This page answers those questions, and lists what we refuse to do.
Who writes this site #
Content is written and edited by Noah Cox, who is the responsible editor and director of publication for zlatora.online, published by Atom Agentura s.r.o.. Every article carries a named byline, a publication date and a last-reviewed date. There are no anonymous posts and no guest contributions; if that changes, contributors will be named on this page.
We do not publish content generated without editorial review, and we do not publish articles supplied by advertisers or their agencies as if they were our own.
How facts are established and sourced #
- Primary sources first. For factual claims about a game, the publisher’s own material and the official store listings take precedence: the in-game help screens, the publisher’s support centre, and the App Store, Google Play and Steam listings.
- Named secondary sources. Where we report reception or controversy, we attribute it to the publication that reported it rather than presenting it as common knowledge.
- Sources are listed. Each content page ends with a source list and the date on which those sources were consulted.
- We hedge what we cannot verify. If a number cannot be sourced to the publisher or a store listing, we either say where the estimate comes from or we do not print it. We would rather leave a gap than invent a specification.
- The publisher prevails. Live games change weekly. Where our description and the game publisher’s own information differ, the game publisher’s information is the correct one, and we say so on every page.
We do not print summoning drop-rate percentages. The published chances differ per shard type, change during events, and are displayed in the game itself. Printing a number we could not keep current would be more useful-looking and less true.
How the site is funded #
Atom Agentura s.r.o. earns affiliate commission. When a reader follows a link labelled “partner link” and then installs or registers for the advertised product, the advertiser or its affiliate network pays the publisher a commission. Readers pay nothing extra and receive exactly the same offer as they would by going to the advertiser directly.
- Commercial links are labelled “partner link” on the button itself, every time, including in sidebars.
- A commission notice appears directly beneath every call to action.
- A disclosure bar appears at the top of every page, above the headline, and a fuller disclosure box appears before any promotional content.
- Commercial links carry the
rel="sponsored nofollow noopener"attributes so that search engines can identify them as paid. - We take no payment from readers and operate no paywall, subscription or donation scheme.
Advertiser independence #
The advertiser has no right of review over our content. Specifically:
- No advertiser sees an article before publication, and no advertiser has approval rights over wording, assessments or criticism.
- Commission rates play no part in what we cover or how favourably we cover it.
- Criticism stays in. Our pages on RAID: Shadow Legends report press criticism of its monetisation and the 2020 controversy over undisclosed influencer sponsorships, because both are relevant and documented.
- If an advertiser asked us to remove accurate criticism as a condition of the commercial relationship, we would end the relationship rather than the criticism.
What we refuse to publish #
These are hard rules, not aspirations. We do not publish:
- Fake testimonials or invented reader stories. No “reader-submitted” framing, no invented first-person accounts, no fabricated quotations. An earlier version of this site was framed as a “reader story”; that framing has been removed.
- Invented ratings or scores. No star ratings, no “9.4/10” badges, no aggregate scores that we did not compute from a method we can describe, and no borrowed scores presented as ours.
- Artificial urgency. No countdown timers, no “offer ends today” unless the advertiser has genuinely published an end date, no “only 3 places left”, no fake stock or slot counters.
- Guaranteed-result claims. No promises about what a reader will obtain, win, earn or achieve. For a game built on random draws, that means we never suggest that a purchase or a strategy guarantees a particular champion or outcome.
- Fabricated statistics or specifications. No invented player counts, download figures, revenue numbers, drop rates or hardware requirements.
- Disguised advertising. No commercial link without a visible label and a commission notice; no advertorial presented as independent reporting.
- Content aimed at children, and no encouragement of spending by minors. Where relevant we point readers to the purchase controls their platform provides.
Images and diagrams #
Every illustration on this site is an original SVG diagram drawn for the site, stored in the /img/ directory and served from our own server. We do not use product screenshots, publisher artwork or stock photography on advertising-funded pages, because doing so would raise trademark and copyright questions we cannot answer. Each diagram carries an accessible title, a description, alt text and a caption.
Reader privacy as an editorial choice #
We collect nothing. No cookies, no analytics, no advertising pixels, no fingerprinting, nothing written to browser storage, and no third-party requests of any kind — no web fonts, no CDN, no remote images. That is why there is no consent banner to dismiss: there is nothing to consent to. The cookie policy explains how to verify this yourself.
Corrections procedure #
We correct errors openly rather than quietly.
- Tell us. Email info@zlatora.online with the page address and what you believe is wrong. A source helps but is not required.
- We acknowledge. We aim to reply within five working days.
- We check it against a primary source — the publisher, the store listing, or the game itself.
- We fix and date it. Factual errors are corrected and the page review date updated. A correction that changes the substance of a claim is recorded in a visible correction notice on the page itself, not removed silently.
- If we disagree, we say so and explain why, rather than ignoring the message.
Correction log #
The previous version of this site contained claims that were inaccurate or unsupportable. They were corrected as follows:
- “Unlike many mobile games that rely on random loot boxes or pay-to-win mechanics…” — removed as false. RAID: Shadow Legends is a gacha game whose champions come from randomised shard summons; Steam labels its purchases as including chance-based in-game purchases.
- “Every champion can be obtained through gameplay” and “unlock all champions… without spending a single cent” — removed as unsupportable. Champions come from random draws and some are limited to time-bound fusion or event routes.
- “The game does not sell power” — removed as false. The store sells shards, energy, currency and subscription cards.
- “Over 200 champions” — corrected. Community databases put the roster near a thousand in 2026; we now direct readers to the in-game index instead of printing a figure.
- “Millions of active players across every continent” — removed as an unverifiable statistic.
- “Reader Stories” / “reader-submitted story” framing — removed. The content is editorial, written by a named editor, and was never reader-submitted.
- “Cross-platform play, so you can switch between devices without losing progress” — qualified. True only for an account linked to a Plarium account; an unlinked guest account is tied to its device.
- Claims that the most powerful teams are built “through smart planning, not spending” — rewritten to reflect documented press criticism of the game’s monetisation alongside our own assessment.
If you are not satisfied #
If you have raised a factual or advertising-disclosure complaint with us and are not satisfied with the outcome, write to the responsible editor by post at the address in the legal notice, marking the letter for the attention of Noah Cox. You retain any statutory right to complain to a competent authority in your own country.